SEO Training Course by Moz

Are you interested in learning about Search Engine Optimization (SEO)? The SEO Training Course by Moz might be the course for you! This comprehensive review will cover everything you need to know about the class, from the target audience to the course content and instructors.

Who is SEO Training Course by Moz for?

The SEO Training Course by Moz suits anyone interested in learning about SEO. The course is designed for both beginners and professionals in the field who want to update their knowledge.

SEO Training Course by Moz Overview

The main topic of the course is SEO, and the learning objectives include the following:

  • Understanding the importance of optimizing a website for search engines.
  • Identifying and analyzing website elements that can impact search engine rankings.
  • Developing an SEO strategy.

The course is structured in 7 sections, with 18 lectures and 3 hours and 25 minutes. The training is delivered online through on-demand video lectures and is self-paced.

SEO Training Course by Moz Content

The course covers a range of topics, including:

  • What SEO professional does in their day-to-day work
  • Crafting an SEO strategy
  • SEO strategy audit in 5 steps
  • Creating a customer journey map
  • Kickstarting an SEO site audit for your startup
  • Controlling indexing for better search engine ranks
  • Subfolders vs. subdomains
  • Discovering and prioritizing keywords
  • Building a content-to-keyword map
  • On-page SEO strategy
  • Optimizing for competitors’ branded keywords
  • Link-building rules and principles
  • Targeted link building in 2016
  • Attributes that influence a link’s value
  • Appearing in Google’s answer boxes
  • Converting client goals into reportable metrics
  • Proving the ROI of content campaigns

The course content covers all the essential aspects of SEO, from creating an SEO strategy to keyword research, link building, and on-page optimization.

Other Features and Benefits

In addition to the comprehensive course content, the SEO Training Course by Moz offers the following features and benefits:

Self-paced learning: The course is self-paced, allowing you to learn at your own pace.

Video lectures: The course content is delivered through on-demand video lectures, which are engaging and informative.

Access to the Moz community: Learners gain access to the Moz community, where they can ask questions and connect with other SEO professionals.

Course Instructors

Moz, a leading SEO software company, creates the course. The instructors are Moz professionals with extensive experience in the field of SEO. The course content is delivered by experts in the industry who are well-suited to help learners achieve their objectives.

Cost and Requirements

The SEO Training Course by Moz is free and has no prerequisites.

SEO Training Course by Moz Pros And Cons


  • The course covers all essential aspects of SEO, from strategy to execution.
  • The video lectures are engaging and informative.
  • The course is self-paced, allowing learners to learn at their own pace.
  • Learners receive a certificate of completion upon finishing the course.
  • Learners have access to the Moz community.


  • The course does not offer hands-on exercises or group projects.
  • The course content needs to be updated more frequently to reflect changes in the industry.

Final Thoughts

Overall, the SEO Training Course by Moz is an excellent resource for anyone who wants to learn about SEO. It offers comprehensive content, in-depth knowledge, and self-paced learning. While the course lacks interactivity and does not offer a certificate upon completion, these drawbacks are minor compared to the many benefits of the course. This course is particularly well-suited for beginners who want to learn the fundamentals of SEO or experienced professionals who want to stay up-to-date with the latest trends and techniques. If you’re looking for a comprehensive and practical SEO course, the SEO Training Course by Moz is worth checking out.